Aurahear·Product announcement·OTC / consumer·3w agoSony expands Auracast readiness in entry and mid-tier headphonesWider Auracast adoption in mainstream consumer headphones accelerates the real-world infrastructure that hearing aid users with compatible devices could eventually benefit from in public venues.
Aurahear·Product announcement·OTC / consumer·5w agoSony unveils three new ULT POWER SOUND party speakers with Auracast supportGrowing adoption of Auracast in mainstream consumer electronics signals a broader ecosystem shift that could eventually benefit hearing aid users who rely on Bluetooth broadcast audio in public venues.＋Save
Hearing Tracker·Industry news·OTC / consumer·5mo agoSales of Sony Hearing Aids Discontinued; WSA Eyes Next Steps for OTC MarketSony's exit highlights the ongoing difficulty large consumer-electronics brands face in sustaining OTC hearing aid business, raising questions about the long-term competitive viability of the OTC category.＋Save
Future Ear Radio·Podcast·OTC / consumer·1y ago137 - Annie Duchen, Au.D. & Amanda Fadden, Au.D. - The Case for Sony OTC Hearing Aids in the Professional ChannelPodcast episode with two Sony Au.D. representatives discussing the OTC hearing aid market landscape and the case for integrating Sony's OTC hearing aids into the professional audiology channel.＋Save
