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EHIMA Reports Continued Growth in Global Hearing Aid Sales in 2025

A dispatch from Hearing Review — filed

Table showing EHIMA global hearing aid unit sales from 2020 to 2025, with year-over-year percentage changes ranging from -17.2% to +37.0%.
✦ PlateTable showing EHIMA global hearing aid unit sales from 2020 to 2025, with year-over-year percentage changes ranging from -17.2% to +37.0%.

The 2.1% year-over-year increase in hearing aid sales points to continued demand for professionally fitted hearing instruments. The European Hearing Instrument Manufacturers Association ( EHIMA ) announced that its member companies collectively sold 23.16 million hearing aids globally in 2025....

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✦ Clinical Takeaway ✦

No actionable change — this is a market sales report with no direct implications for clinical practice.

✦ Why It Matters ✦

Sustained but decelerating global hearing aid sales growth signals a maturing market, which has implications for competitive strategy, pricing, and access initiatives across the audiology industry.

✦ Key Points ✦
  1. 01EHIMA member companies sold 23.16 million hearing aids globally in 2025, up 2.1% year-over-year.
  2. 02Growth rate has decelerated from +7.7% in 2023 and +4.0% in 2024 to +2.1% in 2025.
  3. 03Sales have grown consistently since 2020's pandemic-driven drop of -17.2% to 14.12 million units.
  4. 04Figures cover only professionally fitted hearing instruments sold by EHIMA member companies.
  5. 05Cumulative unit sales have grown roughly 64% from the 2020 trough to 2025.
✦ Claims & Evidence ✦

EHIMA member companies sold 23.16 million hearing aids globally in 2025.

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Global hearing aid sales by EHIMA members increased 2.1% year-over-year in 2025.

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