Research places new hearing aid top of the tree A new hearing aid – with Auracast built in – from a new firm based in New York is celebrating new research which was so successful a new scoring chart had to be devised. Fortell launched its Fortell AI Hearing aid earlier this year and it has recently being assessed by our friends at independent hearing aid testing laboratory HearAdvisor....
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No actionable change — this is a promotional product launch from the manufacturer's own blog with no peer-reviewed evidence; audiologists should await independent clinical data before considering the device.
The entry of AI-integrated, Auracast-enabled hearing aids from startup brands signals growing competitive pressure on established manufacturers and expanding wireless connectivity options for patients.
- 01Fortell, a New York startup, has launched the Fortell AI Hearing Aid featuring onboard AI processing.
- 02The device incorporates Auracast, a Bluetooth LE Audio broadcast standard enabling direct streaming from public venues.
- 03Manufacturer-cited research allegedly scored the product above the maximum of the existing scale — a claim with no independent verification.
- 04Content is hosted on aurahear.com, the company's own domain, indicating a self-published promotional announcement.
- 05No peer-reviewed efficacy, safety, or real-world outcomes data are presented.
The Fortell AI Hearing Aid features Auracast connectivity.
press releaseunclearCited research scored the device so highly that a new scoring scale was required (i.e., 'six out of five').
press releasepromotional