Send us Fan Mail What is Auracast, and why does it matter for hearing aids, earbuds, cochlear implants, and public venues? In this Friday Audiogram, Blaise Delfino, M.S. - HIS speaks with Mikey Shaffer, Vice President of North American Sales at Listen Technologies , about how Auracast broadcast audio is changing the future of assistive listening. Mikey explains how Auracast works through Bluetooth Low Energy, why it is often described as “Wi-Fi for audio,” and how it allows people to stream sound directly to compatible hearing aids , earbuds, phones, and cochlear implants without traditional one-to-one pairing. This clip also explores why Auracast could improve listening access in restaurants, airports, stadiums, arenas, houses of worship, higher education, performing arts centers, and other noisy public spaces. For people with hearing loss and for those with normal hearing who struggle in background noise, Auracast represents a major step forward in accessibility, connectivity, and community-based hearing healthcare. Connect with the Hearing Matters Podcast Team Email: hearingmatterspodcast@gmail.com Instagram: @hearing_matters_podcast Facebook: Hearing Matters Podcast