Making Auracast Work in Theatres: GN and RNID’s New Playbook

Installing Auracast in a public venue is one thing. Making sure people with hearing loss can actually use it effectively is another. Reporting live from the GN Hearing booth at EUHA 2026, Andrew Bellavia speaks with Laurel Christensen, Chief Audiology Officer at GN Hearing; Alastair Moore, Technology Lead at RNID; and Gideon Hoffman, an experienced hearing technology user, about the new Auracast Theatre Playbook...

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✦ The floor

Discussion

Signed responses from readers of the wire.

✦ Clinical Takeaway ✦

No actionable change to clinical practice; audiologists may find it useful to become familiar with Auracast deployment guidelines to counsel patients on accessible venue technology.

✦ Why It Matters ✦

Practical, real-world deployment guidelines for Auracast in public venues could accelerate adoption of Bluetooth broadcast audio as a mainstream accessibility tool for hearing aid users, expanding patients' ability to participate in cultural and community life.

✦ Key Points ✦

01GN Hearing and RNID jointly presented Auracast theatre deployment guidelines at EUHA 2026.
02Auracast is a Bluetooth LE Audio broadcast standard that streams audio directly to compatible hearing aids and earbuds.
03The playbook targets venue operators, addressing practical setup and signal coverage challenges in theatres.
04GN's Chief Audiology Officer Laurel Christensen and RNID representatives were key voices in the discussion.
05Wider Auracast adoption in public venues could reduce reliance on legacy hearing loop (telecoil) infrastructure.

✦ Claims & Evidence ✦

ClaimEvidenceSupport

GN Hearing and RNID have developed practical guidelines for deploying Auracast Bluetooth broadcast audio in public theatres.

press releaseunclear

Auracast can deliver audio directly to hearing aids and earbuds for people with hearing loss in theatre settings.

opinionpartially supported

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